Template for non-profits to use in crafting an “elevator speech” about their organizations and volunteer opportunities

Template for non-profits to use in crafting an “elevator speech” about their organizations and volunteer opportunities available. Here’s the guidelines for those who may find it useful:
Step 1 – Visualize
  • Paint a mental picture of the person you’ll be pitching to and their motivation to help you
  • An example would be an individual donor who feels a sense of pride when they help neighbors in their community
Step 2 – Start with a human connection
  • Don’t start with a description of your organization. Start by making an emotional or mental connection with the person to establish an understanding of the problem you’re looking to address/solve (e.g. funding support for our mission)
  • A Head (huh…), or Heart (A[http://www…)moment]www…)moment
Step 3 – Tell them how you solve the problem
  • Once you gain empathy, introduce your organization and explain how it addresses the problem
Step 4 – Ask for help and make your listener the “hero”
  • Close the elevator pitch with an ask for help, also known as a Call to Action(CTA)
  • Acknowledge they will receive formal recognition for the    donation or sponsorship/grant award given
Step 5 – Put it all together
  • Use Steps 2-4 to put together the pitch in a 90-second format
  • Keep it informal and not sounding rehearsed – Be yourself!

8 Strategies For Creating A More Inclusive Volunteer Program

Many organizations struggle to engage volunteers who reflect the racial and ethnic diversity of the communities they serve. In response to this issue, the Minnesota Association for Volunteer Administration (MAVA) recently embarked on a research study which resulted in a set of eight strategies for creating a more inclusive volunteer program within nonprofit and government organizations. These strategies serve as a starting point for volunteer engagement leaders seeking concrete next steps for better engaging volunteers from diverse and immigrant communities.


Across the globe, volunteers are a powerful force for good, changing the world by giving their time, talent and other resources. Guiding these individuals are volunteer managers who help volunteers thrive by channeling their passions and skills.

The Volunteer Engagement track at the Conference on Volunteering and Service offered 20 sessions to equip organizations with breakthrough tools and strategies for recruiting, retaining and managing high-impact volunteer programs. In recognition that the nonprofit landscape continues to evolve, the track focused on the question of how organizations can capitalize on the passion and enthusiasm of volunteers, some who have never before added their voice to a cause. The sessions placed special emphasis on innovation and idea exchange with peers who manage multi-issue programs.

Across the sessions, five trends emerged: Click Below